Leadership success, or failure, comes from a leader's ability to understand what happens at the “moment of contact” – when two people, two teams, their organization, or clients and vendors come face-to-face with each other in the pursuit of their greatest ambitions. This highly energetic session is designed for leaders who are responsible for the success of others and who can influence the work culture of an organization that aspires to be among the best places to work and beyond.
During the session, participants will learn:
When a culture lives the brand, it means that employees are engaged with each other in understanding and interpreting the brand and executing it at every touch point with the customer.
Often, when the brand is less differentiated, employees are working everyday without the sight to the customer and without the realization of how their enterprise uniquely delivers what is says it will. When employees learn to live the brand, they resonate a high level of valued expertise in concert with each other and provide outstanding service in a way not available anywhere else. In this session we’ll talk about how successful companies create a “living the brand experience” in their organizations.
When we explore case studies of successful leaders, we often find that they have been faced with incredible challenges bigger than what they can handle alone. Creating engagement and releasing passion are vital to the success of an organization. Equally important is to balance candor and caring. In this interactive session leaders will have the opportunity to share and work on real life challenges in creating companies everyone wants to work in.