|
|
Catherine Mullally
The founder and President of CMC
Group, Catherine Mullally has an extensive background
in brand-driven business, leadership and communication.
Working with marquee firms, start-ups and not-for-profits,
she specializes in the development of programs that
drive new levels of thinking, productivity and profitability.
Through collaborative processes such as executive and
team coaching, assessments, workshops and on-going leadership
practices, Mullally specializes in building an integrated
and dynamic system of strategic alignment, brand awareness,
high impact communication and improved team dynamics.
Her client list spans numerous industries, including
finance, hospitality, consumer products and media. These
clients have included such firms as Merrill Lynch, Merrill
Lynch Private Banking & Investment Group, Goldman Sachs,
Credit Suisse First Boston, ABC News, Indus Media; start-up
and small businesses such as IM Technology Group, Amaranth
Restaurant Group, Tamara Magel, Inc. and The Wilkens
Center in Connecticut. Not-for-profits include Museum
of African Art, National Eating Disorders Association,
AJLI, and the Women's Venture Fund.
Mullally's career has spanned nearly
thirty years and began in advertising. She held early
positions at Ogilvy & Mather and McCann-Erickson before
switching from the agency side to television commercial
production. In that capacity, she produced award winning
spots for brands such as Olympia Beer, Roman Meal Bread,
Polaroid, Ford, AT&T, Burger King and Coca-Cola. After
moving from Los Angeles to New York, she shifted to
the business side of media, taking the position of Senior
Vice President of Mark Zander Productions, a full service
animation studio. She went on to serve as Project Director
for the Children's Television Workshop, managing the
company's first educational franchise developed for
commercial television. In 1993, Mullally was recruited
into Nickelodeon, the children's entertainment arm of
MTV Networks, a Viacom company. There, Mullally built
and ran the packaged media businesses, successfully
extending the brand around the world. Her children's
video and audio products garnered over 40 awards for
excellence and generated billions in retail revenue.
She was an original member of MTV's mentoring program
and sat on the steering committee for both mentoring
and diversity.
A dynamic public speaker, Mullally's
career has included seminars, panels, public presentations,
and television appearances. She has served as co-president
of the Board of Directors for the National Eating Disorders
Association, and chair of their marketing and communications
program. Mullally is a founding member of The Creating
We Institute, a thought leadership organization dedicated
to elevating principles of collaboration, communication
and executive leadership around the world. She held
a board position for the Temple of Understanding, an
interfaith organization dedicated to education, she
serves on the Board of Advisors for IllumAlliance, an
advocacy group for the world's children and the communications
committee for the Women's Venture Fund in New York.
Mullally attended California State
University and is currently studying Leadership Strategies
at New York University. She brings a strong mix of business
knowledge, communications and personal development expertise
to her work and specializes in helping leaders identify
their most authentic brand position and align it with
their business strategies.
Mullally has two adult children and
lives in New York and Los Angeles.
|
|
